Meet 
Victory

The world's first farming appliance that grows fresh food anywhere, year-round.
Growing menus for...
piatto logoterre logosjcc logoThe Gathering Place

Grow your own food

Take back control and easily grow fresh, affordable, and sustainable produce.

89%

Savings on grown produce vs. traditional food distributors.

Zero

Nutrient loss, food miles, or chemicals by growing on-site.

1,000+

Crops grown with reusable seed pods and fully automated care. 

193kg

Carbon saved per year by cutting packaging, transport, and waste.

A kitchen revolution

Victory delivers maximum yield, unmatched variety, and effortless automation—all in the size of a fridge.

Get back to your roots

An intelligent appliance that fits seamlessly into your space and makes it easy for anyone to be a farmer.
Step 1.

Plant your crops

From herbs to potatoes, reusable pods auto-germinate seeds—no separate system, no paper towels.
Step 2.

Automate growth

Victory manages watering, nutrients, lighting, and scheduling—no green thumb required.
Step 3.

Harvest continuously

After your first 30* days, crops mature in rotation—fresh produce, ready to pick each day.
*Timing varies by crop; lettuce and greens are fastest.

How much can you save?

Ditch the middleman, grow your own. Pick the produce you buy most and see your savings bloom.
Herbs
Kale
Cucumbers
Tomatoes
Radishes
Peppers
$0 5-year Savings*
0 year payback period
0 weekly plant harvests
$0 annual savings
0% annual ROI
*Based on average North American distributor prices, 3% food inflation, $0.08 water, and $0.12 electricity rates. Assumes $20K Victory purchase and 1,109 kWh, 1,250 L water annual usage.

Grow your menu

And your savings - contact our team for a custom ROI calculation for your kitchen.
Contact us
*Plus applicable taxes and shipping. Check if you qualify for carbon rebates or green incentives near you.

Victory vs. smart gardens

More yield, more variety, more savings. No gimmicks.
Aera
AeroGarden
Rise Gardens
Click and Grow
Leafy greens, herbs, fruits
Root & allium
Crop spots
216
24
108
25
Continuous daily harvests
Auto-germinating, reusable pods

Local champions

The first community of restaurants redefining food experiences.
During Covid-19, the cost of a case of lettuce from Sysco went from $90 to $225 a head. Since adding Victory, our costs dropped by 90% and our customers rave about the quality.
Matthew Swift, Chef & Owner
During Covid-19, the cost of a case of lettuce from Sysco went from $90 to $225 a head. Since adding Victory, our costs dropped by 90% and our customers rave about the quality.
Matthew Swift, Chef & Owner
During Covid-19, the cost of a case of lettuce from Sysco went from $90 to $225 a head. Since adding Victory, our costs dropped by 90% and our customers rave about the quality.
Matthew Swift, Chef & Owner

Good for you,
good for the planet

Each Victory offsets 87L of gasoline a year - meet your ESG targets and check for green incentives near you.
Up to

193 kg

CO2 mitigated
Up to

127,000 L

Water saved
Up to

1,500 ft²

Land use avoided
Up to

104

Food miles avoided
*Estimates based on internal data and published industry data.

Questions?

Grow your food, know your food. 

Join the movement

Big updates. Early access. Exclusive offers. Let’s fix the future of food.